Let's make one thing clear: pitching to brands is nothing to be ashamed, scared of or avoided. It can mean the difference between sitting with your laptop open twiddling your thumbs, wondering when the next big campaign or idea will land in your inbox, and actually being out there and smashing it already. Although many marketing teams will have locked down campaign ideas and budgets way in advance, just as many will be sitting on ample stock / opportunities / cold hard cash and wondering what to do with it; so many teams know they should be working with bloggers and influencers, but they don't have the time or expertise to really execute anything other than a few well placed Insta-stories. This is where we step in and potentially help to make their lives (and end of year reporting) so much easier... With ideas, passion for their brand and a way of getting their messages out to more and more people. From my experience few industry professionals would turn their noses up at a great idea, a pitch for work or even a long-term collaboration with someone that's genuinely passionate about their brand; you just have to ensure you approach them in the right way and give them every reason to reply back with a big fat 'YES'.
Some of my favourite campaigns have come about as a result of a well thought-through pitch; some brands have started to work with me after never really knowing I existed, simply because of a killer introductory email. (Tooting my own trumpet here!) My background...