Essie Gel Couture
*Sponsored postThis week I was invited by one of my favourite nail brands, essie, to have my photo taken by one of my favourite fashion photographers, Rankin. The collaboration is to celebrate the launch of essie's new Gel Couture polishes which launch in the UK on the 1st of June.
A first for essie and a permanent addition to their product line-up, the 25 Gel Couture shades have a gel-like formula offers a thick, glossy, long-wearing finish. The twisted bottle is distinctly different to regular essie polish...
and the brush wand itself is also twisted.
They opened a special Colour Portrait Studio for one day only in London to celebrate colour, and beautiful nails in collaboration with Rankin, giving competition winners the change to come and be pampered, and have their own portrait taken by Rankin.
?Colour plays an important role in my photography, as does making the subject feel confident in front of the camera. The Colour Portrait Studio with essie has been the ultimate expression of both of these.? - Rankin
The Gel Couture polishes are blessed with my favourite essie feature, the wide brush, which makes the product easy and smooth to apply regardless of nail-painting expertise. You can literally apply a coat of polish in a few seconds. As you would expect from essie, the colour selection is totally on point with a great selection of nudes, brights and pastels. It's a two step system so you don't have to apply a base coat, just two layers of colour followed by the Gel ...
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